Pricing
What does a commercial actually cost?
Real 2026 prices for commercials in Sweden — broken down by scope, crew tier and channel mix, with no fluff.
What it is
Three tiers cover most real-world briefs.
Most commercials in Sweden land in one of three price bands: lean digital ($), mid-tier multi-format ($$) or hero campaign with full crew ($$$).
When to use it
- Budgeting a campaign for next quarter
- Briefing finance on realistic spend
- Comparing quotes from multiple agencies
- Pitching internally for budget approval
What's included
Lean tier — single-location shoot, hero + cutdowns
Mid tier — multi-location, casting, full crew
Hero tier — full creative, original score, broadcast-grade
All tiers include channel-ready masters
What you can expect
Lean
150-300k SEK for digital-first commercials.
Mid
300-600k SEK for full-funnel campaigns.
Hero
600k SEK+ for broadcast-grade work.