How much does a commercial cost?
Commercial production has the widest price range of any video category. A simple digital commercial with a single shoot day can land around SEK 150,000. A TV campaign with a director, casting, set design, multi-day shoot and full post can reach SEK 600,000–1,500,000 or more.
Price is not driven by on-screen minutes but by ambition — how big the concept is, how many people on set, how much craft in editing, grading, sound and VFX.
Fenny Prime quotes a fixed price per production after brief.