For journalists
Sources, data and same-day comments.
If you're writing about the Nordic video production market — costs, talent, agency vs. in-house, AI, formats — we're a source. We publish first-hand benchmarks, share methodology and turn around comment same-day.
What it is
Working with deadlines, not against them.
Journalists need fast, accurate, attributable answers. We default to clear methodology, named sources and high-resolution image rights — so you can ship the piece without a back-and-forth.
When to use it
- Writing about ad-spend, video budgets or production costs
- Comparing in-house vs. agency economics
- Covering AI in video production
- Needing Nordic market context for an international piece
What's included
Same-day comment from founder (CET hours)
Citable benchmark data with methodology
Founder bios and 300dpi headshots
High-resolution editorial stills
Anonymous case-data on request (under NDA)
Translator-ready quotes in Swedish and English
What you can expect
Same day
on inquiries received before 14:00 CET.
On record
by default — no off-the-record runaround.
Methodology
transparent on every benchmark we publish.