Heritage · For organisations

Documenting tacit knowledge on film

The knowledge that matters most is the hardest to write down. Film captures the reasoning behind the decision, not just the decision.

Last reviewed 17 augusti 2026 by the Fenny editorial team · editorial policy

Tacit knowledge is what a practitioner knows without being able to state it: how a machine sounds when it is about to fail, when a customer is about to walk, which shortcut is safe and which is not.

Written documentation captures steps. It rarely captures the judgement between the steps, because the person writing does not see it as remarkable.

The method that works is concrete: talk about real cases, ask why at every turn, and let the person think out loud. Film preserves that thinking in a form colleagues can learn from.

Where tacit knowledge tends to sit

  • Production and maintenance — reading machines and materials
  • Sales — judging a deal and a relationship
  • Engineering — knowing which trade-offs are acceptable
  • Care and service — handling situations no routine covers
  • Leadership — culture, tone and unwritten rules
  • Craft trades — technique that is shown rather than described

How it works

  1. 01
    Case selection

    We identify concrete situations where judgement, not routine, decided the outcome.

  2. 02
    Interview design

    Questions are built around cases so reasoning is prompted rather than summarised.

  3. 03
    Filmed interviews

    Recorded in the working environment, often with the work itself in frame.

  4. 04
    Editing and chaptering

    Cut into short, searchable sequences per situation.

  5. 05
    Internal delivery

    Packaged for onboarding, internal training or the intranet.

Price ranges

LevelPrice rangeWhat's included
One roleFrom SEK 60,000One practitioner, one recording day, chaptered material.
Several rolesSEK 90,000–180,000Interview series across roles or shifts, structured chapters.
ProgrammeFrom SEK 200,000Organisation-wide documentation with a reusable structure.

Excluding VAT. An exact price is quoted after the first conversation. See the price guide for knowledge transfer.

What affects scope and price

  • Number of roles and recording days
  • Whether the work itself needs to be filmed alongside the interview
  • Chaptering and packaging for your onboarding system
  • Confidentiality requirements and locations
  • Language — Swedish, English or subtitled in both

Frequently asked questions

Why is written documentation not enough?

Written routines capture steps. Tacit knowledge is the judgement between the steps, which the practitioner rarely sees as worth writing down.

How do you get someone to explain what they do instinctively?

By talking about concrete cases rather than general process, and by asking why repeatedly. An outsider's naive questions do most of the work.

How long does it take?

Four to eight weeks from first meeting to delivered material for a single role.

What does it cost?

From SEK 60,000 for one role and one recording day. Broader programmes are SEK 90,000–180,000.

Where do we start?

With the role that would take longest to rebuild if the person left tomorrow.

Nästa steg

Boka 30 minuter. Vi tar resten.

Kostnadsfritt strategimöte. Vi går igenom var ni är, vad ni vill, och designar er Pulse tillsammans.